The findings from the report support digital emerging as a major wallpaper printing technology. Similar to digital printing in other industrial segments, manufacturers, interior designers, architects, and consumers benefit from the technology’s many advantages, including cost-effective short runs at high-quality resolution, the capability for one offs and customization, and the elimination of costly inventory.
Various types of digital printers serve this space. Dedicated or specialized devices—both narrow and wide format—are ideal for those only printing with wallpaper or wallcovering output in mind. Wide format roll devices are also available, but offer versatility in terms of printing more than just a wallpaper or wallcovering.