Xeikon continues to develop new and innovative solutions for the label and packaging markets to meet the current challenges in today’s fast moving and evolving world of consumerism. The Shanghai Center will be equipped to house the latest Xeikon equipment and technologies, and Xeikon staff will be on hand to offer expertise, guidance, and demonstrate creative solutions and applications for a significant variety of markets and sectors.
Klaus Nielsen, General Manager Xeikon Asia, states, “We are seeing unprecedented global growth in the desire for digital printing solutions for labels and packaging. We are very pleased to be able to open this important Innovation Center in Shanghai and bring our technology to this region. Xeikon’s high technology facility will play an important role in the development of our business in China and will support our Chinese customers in helping them to make considered decisions when investing in Xeikon’s digital technologies. We would like to thank our teams in Shanghai for conducting such a successful grand opening event.”
During the event, visitors were welcomed by Benoit Chatelard, President and CEO of Xeikon. Also, Klaus Nielsen, General Manager Xeikon Asia, thanked everyone involved for their part in making the opening possible. Jackie Chen, Sales Manager Greater China, conducted a demonstration of the Xeikon 3500 digital press driven by Xeikon’s powerful and intelligent front end – the X-800. The Innovation Center has been designed to bring the latest Xeikon digital technology to China. It has been planned as a technology hub for hands-on interaction and a ‘go-to’ demonstration center where personal care and attention will be given to customers looking for advice and expertise on new ideas to transform their business models. Importantly, Xeikon’s Shanghai teams will help in finding the most appropriate equipment and solutions to take Chinese businesses to new levels.