Some people call us 100% crazy about digital production. Could be. What we do know, is that we invented the digital LED-based technology and production process, and that our sole focus is to develop it in such a way that we can help your business become futureproof.
You’ll find more about our products and services on our website. But in “Catch Up” we’re sharing our insights, experience, data and forecasts. Just another way in which we want to help you deal with your challenges in labels, commercial and folding carton printing.
Is there an issue you’d like us to address here? Do let us know on
Want your next direct mail to be a hit with the crowd? We’ve lined up a top 5 of direct mail ideas that are bound to inspire you.
Writers determined to rise to authordom can now take charge of their book’s entire publishing process thanks to the democratization of self-publishing.
Meanwhile @Xeikon
https://t.co/kFOpCiLxwa visitors can consult Xeikon and get advice on the ideal #digital printing press set-up for… https://t.co/gbc8VPE6x7
Direct mail printing: the power’s in the paper stock
Direct mailing campaigns are still very much alive and kicking. More and more businesses are (re)introducing direct mailing into their marketing strategy, having noticed that the format’s ROI is on the rise.
The impact POS signs and banners can have on the performance of any retail business is not to be underestimated. They get passers-by to notice store windows.
Window signs: how in-store marketing begins at the door
If you are looking to drive sales, nothing beats taking customers by surprise with POP materials where they least expect it: the floor.
For some mysterious reason, the human eye simply can’t resist a vertical format. It is no wonder, then, that vertical banners are widely considered an indispensable part of the print marketing mix.
Contrary to what many people assume, there is more to light boxes than taking your average poster and placing a light source behind it.
Shopping aisles have certainly changed over the years, but wobblers managed to stand the test of time.
Most brand owners are well-aware that, when it comes to establishing an efficient retail marketing mix, it’s best to either opt for printed POP materials or a combination of both digital and print. Here’s why.
Are you having a difficult time deciding which materials will be starring in your next POP campaign? These four POP materials are the most popular – and proven to be the most effective.